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Bob Greenberg's Modern Blueprint
The second season of Mad Men just ended. Love it or hate it, the show does a brilliant job of portraying the advertising business as it exists today. Today? Yes, today. Sterling Cooper circa 1960-62 is nearly identical to the agency business in 2008. The fundamental model of ad agencies hasn't changed much in 50 years. But it is about to change dramatically-and the direction agencies will take ...

Carmichael Lynch promotes Damman
Minneapolis-based advertising firm Carmichael Lynch announced Tuesday that itâ€™s promoted Dave Damman, itâ€™s executive creative director, into the position of chief creative officer.

Ogilvy PR hires ex-adman Mike Beckerleg as group director
Ogilvy PR has looked to an ad agency to bolster its creative offering with the appointment of ex-Ogilvy & Mather Sydney executive director Mike Beckerleg as group director. Beckerleg will be based out of Sydney and report to Ogilvy PR CEO Kieran Moore. His brief is to give client and creative advice and integrated strategies [...]

Arby's Is Planning A Total Relaunch â€” New Menu, New Logo, New Ads â€” For Q3
In the past, Arby's has spent up to $100 million annually on advertising. (Its current campaign carries the tagline "Good mood food.") Arby's was spun off from Wendy's and taken private by Roark Capital Group in January.

Australian band in Super Bowl ad furore
An Australian band said Wednesday it was "seeking advice" over a commercial played during the Super Bowl at the weekend after angry fans alleged the jingle ripped off one of the group's songs.

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